Collection Overview
The Tuxton Concentrix Collection is a solid-color decorated line available in nine vibrant colors: Black, Cayenne, Cilantro, Cinnebar, Cobalt, Island Blue, Papaya, Saffron, and White. Give your tabletop a splash of color, a dash of excitement, and a pinch of fun. Concentrix is Tuxton's flagship color collection — the broadest solid-color program in the catalog, with every item available in all nine colors. It includes not just round plates, but also coupe-style oval platters, a square plate, a triangle plate, and a full beverage program. SKU codes follow the pattern: [Color Code][Item Suffix]. Backed by Tuxton's lifetime edge chip limited warranty.
Target Segment
- Mexican, Latin, and Tex-Mex concepts — Cayenne, Cilantro, and Saffron are natural color fits; the vibrant palette drives energy at the table
- Coastal and beach casual — Island Blue and Papaya work naturally in coastal, seafood, and tropical environments
- Fast casual and casual dining — solid color china is durable, approachable, and builds brand identity without premium cost
- Operators who want color tablescaping — Concentrix lets operators eliminate tablecloths by using color china as the visual anchor
Sales Tactics & Tips
- Bring samples in multiple colors — the collection sells best when operators see the colors together. Lay out 3–4 plates in different colors side by side.
- Triangle plate conversation — Z-1248 is the opener. No operator expects a triangle plate in a commercial china line. Use it to get their attention, then sell the full collection.
- Color + shape mix — suggest mixing round plates with square plates (H-0845) in the same color. The mixed shapes at the same color read as curated and intentional.
- Brand color close — ask the operator what their brand colors are. If Concentrix has a match (Cayenne for red brands, Cobalt for blue, Cilantro for green), the close is easy.
- Island Blue and Papaya — position as the newest, freshest colors for operators who want to differentiate from the standard Cayenne/Cobalt palette.
Unique Selling Points
- Nine colors, one complete program — operators can spec their entire table in one color, mix colors by daypart, or create tablecloth-free color-branded environments; no other Tuxton collection has this breadth
- Triangle Plate is unique — the Z-1248 (12½") triangle plate is one of the most distinctive shapes in commercial dinnerware; an immediate conversation piece and photo-worthy format
- Square Plate option — H-0845 (8½") adds geometric variety within the same color palette; easy to mix round plates with square for an upscale multi-shape table
- Coupe and standard platters in same colors — operators can run coupe platters for entrées and standard platters for appetizers within the same color scheme
- Color as branding — Concentrix lets operators build a color identity without using linens; especially powerful for casual concepts that want visual energy and brand recognition at the table
- Papaya and Island Blue — two newer colors that are fresh, on-trend, and not found in competing commercial color lines
Key Features
- Nine solid colors — Black (CB), Cayenne (CQ), Cilantro (CT), Cinnebar (CN), Cobalt (CC), Island Blue (CI), Papaya (CP), Saffron (CS), White (CW); every color available in every item
- Five plate sizes — 6¼" through 12" covering every course
- Standard and Coupe oval platters — two platter families: standard oval (H-096/116/136) and coupe oval (H-0962/1142/1352); operators choose the shape
- Square Plate [8½"] — H-0845 in all 9 colors for contemporary mixed-shape presentations
- Triangle Plate [12½"] — Z-1248 in all 9 colors; highly distinctive, rarely offered in commercial collections
- Pasta Bowl [24½oz] — D-120 at 12" for generous pasta and salad presentations
- Rim Soup [12oz] — D-090 for elevated soup service with color impact
- Gala Mug [8oz] — M-085 for colorful, casual beverage service
- Lifetime edge chip limited warranty
- Dishwasher safe
Certifications & Compliance
- Lifetime edge chip limited warranty
- Available in 9 solid colors
- Dishwasher safe (commercial gauge)
