Collection Overview
The Tuxton Venice Collection is an Eggshell line with a retro coupe shape — stylish, functional, and nostalgic. Venice gives guests a sense of nostalgia with its clean, rimless coupe profile; each piece sets the mood. The coupe shape is one of the most classic and enduring forms in commercial dinnerware — no rim, wide bowl, elegant simplicity. Venice delivers that timeless profile in eggshell with a lean, focused SKU set. Backed by Tuxton's lifetime edge chip limited warranty.
Target Segment
- Bistros and Italian concepts — the retro coupe shape fits European-influenced casual dining naturally
- Contemporary casual — the clean coupe profile works in modern, design-forward dining environments
- Specialty coffee operators — the 10oz round cup is a natural fit for café concepts running cappuccino and latte service
- Casual fine dining — the coupe plate shape elevates presentations without the complexity of a highly embossed collection
Sales Tactics & Tips
- Lead with the coupe plate — the rimless profile is immediately striking. Let the operator hold it. The wide bowl frames the food and feels premium in hand.
- Nostalgia angle — Venice gives the table a retro, classic feeling that's on trend with heritage and bistro aesthetics. Use this with operators who want their dinnerware to tell a story.
- 10oz cup upsell — VEF-1002 is the right size for specialty coffee. Any operator running cappuccino or latte service should be shown it alongside VEE-064 saucer.
- 12oz bouillon — VEB-120 is a genuine selling point for full-service operators. A 12oz bouillon supports premium soup pricing and generous presentations.
Unique Selling Points
- Coupe shape = timeless elegance — the rimless coupe profile is a classic form that never goes out of style; it makes the food the focal point and photographs beautifully
- Nostalgia and retro appeal — Venice evokes mid-century dining; a natural fit for bistros, trattorias, and contemporary casual operators who want a heritage aesthetic
- 10oz round cup — larger than the standard 7–8oz cup, VEF-1002 handles specialty coffee drinks (lattes, cappuccinos) comfortably; an unusual size in the eggshell segment
- 12oz bouillon — VEB-120 is substantially larger than typical bouillons; strong for French onion, bisques, and larger starter portions
- Lean, focused SKU set — Venice is a clean, deliberate collection; easy to spec without over-complicating the program
Key Features
- Eggshell coupe shape — rimless, wide-bowl profile with a retro, nostalgic character
- Six plate sizes — 6½" through 11¾" covering every course
- Five oval platters — 8⅜" through 13¼" for a complete platter range
- Round Cup [10oz] — VEF-1002 is a generous 10oz round cup; larger than standard, ideal for specialty coffee and cappuccino service
- Bouillon [12oz] — VEB-120 is one of the largest bouillons in the eggshell line; strong for French onion soup and larger starter portions
- Saucer — VEE-064 6½" pairs with the round cup
- Lifetime edge chip limited warranty
- Dishwasher safe
Certifications & Compliance
- Lifetime edge chip limited warranty
- Eggshell — Coupe Shape
- Dishwasher safe (commercial gauge)
